Kagi and Microsoft

Kagi recently announced their new partnership with Microsoft that will make their entire catalog of products available through the Microsoft Windows Marketplace shopping portal.

This could be a great opportunity for small businesses to really make a splash – if it works as it should. Granted, any software a company would sell would have to be Windows compatible, but this could be the start of a beautiful friendship.

Reaction from both companies:

“Kagi is very pleased to be one of the first to join with Microsoft in offering its rich software catalog through the Windows Marketplace”, says Kee Nethery, Kagi’s CEO. “This alliance will provide buyers with an outstanding blend of shopping services while providing software publishers with an exceptional marketing opportunity. The Windows Marketplace levels the playing field for smaller and niche software suppliers and provides enormous visibility for all participating ISV’s.”

“We are delighted with Kagi’s participation and believe it will enhance the Windows Marketplace software catalog by providing millions of customers with easy access to software created by smaller ISVs,” said Joe Peterson, corporate vice president of the Windows Online group at Microsoft. “By working together, Kagi and Microsoft will continue to improve customers’ exposure to the breadth of software available for the Windows operating system. Together we are excited to provide customers with a robust buying and downloading experience that we will unveil soon.”

What do you think of this new partnership – great expectations or will it backfire?

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Posted on 06/16/06 3:18 AM

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